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In estrategika we design communication tools applied to the strategic management of the decisions and the development of corporate relationships. We work in investigation and analysis of the processes of perception and communication, the conformation of mental models and their impact in the definition of the present and vision of the future of the organization.

Provide theoretical and methodological resources for the strategic design of corporate actions through a dynamic, integrated and systematic application of the communication process.

 
 

Integration of theoretical models of different disciplines

Innovation in the structure of the designed tools

Creativity in the experiences developed in different applications

 
 

The project takes as strategic factors the following processes:

To challenge the look
  To analyze the subjective processes that determine the present and the vision of the future of the organization.

To find other directions
  To analyze the intervention models in the market and to organize the resources to operate in contexts of high uncertainty.

To design alternative
  To apply tools to transcend the lineal administration of the resources and to integrate the risk and opportunities in the decisions.

Tools
The Model of Matrix

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