Matrix

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The software is a product elaborated by estrategika for direct application to the analysis of the corporate decisions. The model divides the productive process of each organization in four spaces and the software allows to systematize the analysis process, to compile information and to present an interactive interface of work on four aspects of the process: the proposal, the publics, the actions and the evaluation.

Load the administrative data of the organization and the objectives of the process


The definition of the technical characteristics of the organization	The definition of the strategic factors of the process	The beginning of a work session with the matrix

Definition of the parameters in each matrix with different detail levels and specification

A - General vision

B - Vision each matrix

C - Vision each parameter

The matrix simultaneously

The four parameters of each one

Detail with indicators

The organization of the information and process development

Each matrix contains the strategic factors that compose the process

	Proposal: resources ׀ promise ׀ attributes
	Programs: publics ׀ necessities ׀ positioning
	Actions: objectives ׀ contents ׀ budget
	Evaluation: proposal ׀ publics ׀ communication

After working in each one of the parameters, it is possible to add technical details, comments, indicators and another type of information that it considers necessary to contribute to the process.

	Matrix to define the offert
	Matrix to define publics
	Matrix to define actions
	Matrix for evaluation and control